Monday, December 24, 2012

History of Santa Claus

It's Christmas Eve. Most the preparations are in place. It is now time to wait in anticipation...for Santa Claus! Santa or Father Christmas has a rich tapestry of history as far back as the Middle Ages.

Santa Claus...Kris Kringle...Old Saint Nick...We see him on advertising posters, in parades, at departments stores...who is this guy and why does he have so many aliases? Well, the original St. Nicholas lived in south-western Turkey in the 4th century. As the Bishop of Myra he was credited with doing a number of miracles involving sailors and children. After his death this led him to become the patron saint of both groups as well as for unmarried girls. As a saint he was given his own "feast day" that was celebrated on December 6th.

St. Nicholas or "Sancte Claus


At about the same time Nicholas lived, Pope Julius I decided to establish a date for the celebration of the birth of Jesus. As the actual time of year for this event was unknown, the Pope decided to assign the holiday to December 25th. There had long been a pagan midwinter festival at this time of year and the Pope hoped to use the holiday to christianize the celebrations.

Eventually, Saint Nicholas's feast day also became associated with December 25th and his connection with Christmas was established. A tradition developed that he would supposedly visit homes on Christmas Eve and children would place nuts, apples, sweets and other items around the house to welcome him. As the reformation took a hold of much of Europe, however, the popularity of St. Nicholas dropped in most Protestant countries, with the exception of Holland where he was referred to as "Sinter Klaas." After this tradition came to the United States, "Sinter Klass" would eventually be corrupted to "Sancte Claus."

It's been said that Dutch settlers brought the tradition of Saint Nicholas to the North American city of New Amsterdam (which the British would later rename "New York"). However, research shows there's little evidence that Nicholas played much of a part in these early settlers' celebrations. It seems more likely that Saint Nicholas became an American tradition during a wave of interest in Dutch customs following the Revolutionary War. Washington Irving (of Sleepy Hollow fame) included him a comic History of New York City written in 1809. John Pintard, founder of the New York Historical Society, took an especially keen interest in the legend and the Society hosted its first St. Nicholas anniversary dinner in 1810. Artist Alexander Anderson was commissioned to draw an image of the Saint for the dinner. He was still shown as a religious figure, but now he was also clearly depositing gifts in children's stockings which were hung by the fireplace to dry.


Perhaps nothing has fixed the image of Santa Claus so firmly in the American mind as a poem entitled A Visit from St. Nicholas written by Clement Moore in 1822. Moore, a professor of biblical languages at New York's Episcopal Theological Seminary, drew upon Pintard's thinking about the early New Amsterdam traditions and added some elements from German and Norse legends. These stories held that a happy little elf-like man presided over midwinter pagan festivals. In the poem, Moore depicts the Saint as a tiny man with a sleigh drawn by eight miniature reindeer. They fly him from house to house and at each residence he comes down the chimney to fill stockings hung by the fireplace with gifts.

Santa Claus circa 19th Century
Moore had written the poem for the enjoyment of his own family, but in 1823 it was published anonymously in the Troy Sentinel. It became very popular and has been reprinted countless times under the more familiar title, The Night Before Christmas.

Where did Moore get the reindeer? The Saami people of northern Scandinavia and Finland often used reindeer to pull their sledges around and this found its way into the poem. Reindeer, which are much sturdier animals than North American deer,are well adapted to cold climates with their heavy fur coats and broad, flat hooves for walking on snow.


As time went by, more and more was added to the Santa Claus legend. Thomas Nast, a 19th century cartoonist, did a series of drawings for Harper's Weekly. Nash's vision of Santa had him living at the North Pole. Nash also gave him a workshop for building toys and a large book filled with the names of children who had been naughty or nice.

The 19th century Santa was often shown wearing outfits of different colours  purple, green and blue in addition to red. This slowly faded out so that by the beginning of the 20th century the standard image of Santa Claus was a man in a red suit trimmed with white. The Coca-Cola company has often been cited for cementing the image of Santa with the colours red and white through a series of popular advertisements in the 1940's depicting Saint Nick enjoying their product (Coca-Cola's company colours are red and white). However, Santa was already well associated with these colours by that time. American artist Norman Rockwell had done a number of paintings with Saint Nick wearing red and white including A Drum for Tommy which appeared on the cover of The Country Gentleman in 1921. The truth is that by the time the Coke ads came out, Santa, in the public's mind, was already wearing only the modern version of his colours.

Santa Claus 1921



What about Rudolph?

Almost as popular as Santa himself is his sometimes lead reindeer with a glowing red nose, Rudolph. Unlike Santa's history, the story of Rudolph can be traced back to a specific author: Robert L. May. May was a copywriter for Montgomery Ward department stores in 1939. The company had been buying and giving away colouring books at Christmas time for many years. May's boss thought they could save some money by printing their own books and asked May to come up with a story. May thought up the idea of a misfit reindeer who saves the day for Santa on a foggy Christmas Eve.

The story took off, but unfortunately May did not own the rights. His employer, Montgomery Ward, did. With a generosity not often seen in the corporate world, in 1947 the company's President turned the rights over to May, who was in debt because of his wife's terminal illness. With a hit song written in 1949 by May's brother-in-law, Johnny Marks, and a TV special in 1964, May's financial security was assured and Rudolph earned a permanent spot in American Christmas pop culture.

Rudolph




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